Yoshida (吉田町 Yoshida-chō) was a town located in Kitauwa District, Ehime, Japan.
On August 1, 2005 Yoshida, along with the towns of Mima and Tsushima, all from Kitauwa District, was merged into the expanded city of Uwajima.
As of 2003, the town had an estimated population of 12,418 and a density of 257.85 persons per km². The total area was 48.16 km².